Award winning, luxury interior design company Roselind Wilson Design (RWD) needed to refresh and re-position their brand. This involved a new website to promote a new phase of the business and they approached Hawkey PR for key content and copywriting.
- Several meetings with siblings Ros (Business Founder) and Geraldine (Chief Marketing Officer) to really get to know the personality and stories behind the brand
- Extensive research
- Consultation on USPs, key messaging and industry positioning
- Copywriting for the new website
- A new communication strategy promoting the brands USP of twin sisters working together and the influences of their South African upbringing
- Copywriting for a new dynamic website