Helen Sanderson, BA, is an interior designer, personal organiser, author and public speaker, and an expert in the design and development of quiet rooms, multi-faith spaces and well-being areas.
In 2017 Helen designed an innovative new product called the ‘Home Declutter Kit’  and asked Hawkey PR to launch the product to market.
Services provided for Helen Sanderson:
  • Market research
  • Consultation on website and existing marketing materials
  • Communication and marketing strategy
  • Social media management, content ideas and the roll out of several campaigns
  • Proposals and product submittals to independent retailers, bloggers and wellbeing festivals
  • Organising and rolling out a product launch party at the Gresham Showroom in Clerkenwell
  • Organising and rolling out several talks/workshops/events
  • Proposal to John Lewis

Results achieved for Helen Sanderson:

  • Successful product launch party with over 100 attendees
  • Strong social media presence, increase in followers and engagement through several campaigns
  • The Home Declutter Kit stocked in several London independent retailers
  • Relationship building with key influencers in the retail and wellbeing industry
  • A series of successful talks and workshops at Watkins Bookshop, Village Haberdashery, Putney Wellbeing Festival, Buddha on a Bicycle, Mind Body Spirit Festival
  • Brand awareness and sales of the Kit in the UK market
  • Attendance and masterclass at the fashion press event for the label ‘Tu’
  • A successful meeting with John Lewis resulting in the chance to pitch to their ‘New Venture’ team